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Sunday, July 26, 2020 | History

1 edition of basic bibliography on industrial marketing found in the catalog.

basic bibliography on industrial marketing

Thomas A. Staudt

basic bibliography on industrial marketing

by Thomas A. Staudt

  • 219 Want to read
  • 40 Currently reading

Published by American Marketing Association in [East Lansing? Mich.] .
Written in English

    Subjects:
  • Marketing -- Bibliography.

  • Edition Notes

    Other titlesIndustrial marketing.
    Statementcompiled by Thomas A. Staudt and William Lazer.
    GenreBibliography.
    SeriesAMA bibliography series,, no. 4
    ContributionsLazer, William, joint author.
    Classifications
    LC ClassificationsZ7164.M18 S8
    The Physical Object
    Pagination 233 p.
    Number of Pages233
    ID Numbers
    Open LibraryOL6265896M
    LC Control Number59000842
    OCLC/WorldCa1441502

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Basic bibliography on industrial marketing by Thomas A. Staudt Download PDF EPUB FB2

Get this from a library. A basic bibliography on industrial marketing. [Thomas A Staudt; William Lazer]. The New Rules of Marketing and PR: How to Use Social Media, Blogs, New Releases, Online Video, and Video, and Viral Marketing to Reach Buyers Directly, 2nd edition.

Wiley. Segarra, M. Online retailers feel the heat. CFO (April): Sells, E. Advertising as a business asset. Journal of Accountancy (June): (Sells. Industrial Marketing Management citation style guide with bibliography and in-text referencing examples: Journal articles Books Book chapters Reports Web pages.

PLUS: Download citation style files for your favorite reference manager. A bibliography is necessary to avoid charges of plagiarism. If you have cited information from your research that is directly attributed to a different author, book, or media source, then list that information in a bibliography at the end of your book to make sure everyone gets the full credit they deserve.

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Price New from Used from Hardcover "Please retry" $ $ $Author: Hugh G Wales. Annotated Bibliography • 3 January Coddington, W. Environmental Marketing: Positive Strategies for Reaching the Green Consumer. New York: McGraw-Hill, [E] This comprehensive guide to green marketing can be used as either a primary or supplemental text.

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Definition of Industrial Marketing Characteristics: Industrial and Consumer Marketing Demand in Industrial Market Summary Questions for Discussion OBJECTIVES The motive of the lesson is to: understand the concept, meaning and importance of industrial marketing; know the differences between industrial marketing and.

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Serious marketers should read the equivalent of 10 or more educational and industry books. This book can be used as a basic text for an elective course in industrial marketing management for post-graduate students.

While designing and delivering the course, the faculty may supplement the concepts and examples in the text with contemporary case studies. A list of case studies in industrial marketing is given at the end of the book.Naresh K.

Malhotra has 37 books on Goodreads with ratings. Naresh K. Malhotra’s most popular book is Marketing Research: An Applied Orientation.Bibliography: Additional Physical Format: Online version: Mallen, Bruce E. Basic bibliography on marketing in Canada. [Chicago], [American Marketing Association], [] (OCoLC) Document Type: Book: All Authors / Contributors: Bruce E Mallen; Isaiah A .